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ETHOS

Responsible tourism to Northern Vietnam

Small group tour, Custom itinerary, Private guided tour
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Ethos vietnam sin ho
Ethos vietnam mu cang chai
Ethos north loop vietnam

ETHOS began as an INGO, providing vocational training for ethnic minority children in Sapa District at the turn of the century.

Driven by compassion, we morphed and grew into a socially responsible company. We now provide experiential tours for conscientious travellers seeking authentic cultural exchanges. Our aim is to provide exceptional community based tourism opportunities which in turn fund an expansive range of social development projects.

ETHOS experiences focus strongly around the rich cultural diversity of Northern Vietnam. We avoid mere sightseeing tours in favour of deeper cultural exchanges and interactions between travellers and local people.

Good to know

  • Vietnam owned & operated
  • Leading responsible tourism operator
  • Top-rated on Trip Advisor

Key information

Destinations Sapa
Activity Adventure, Backpacking, Hiking & Trekking, Mountain Biking, Active, Walking, Camping, Cycling, Road Trips, Motorbiking, Nature & Wildlife, National Parks, Culture, Indigenous Tourism, Responsible Travel, Community-led Tourism, Slow Travel, Solo Travel, Budget
Tour Type Small group tour, Custom itinerary, Private guided tour

ETHOS Reviews

What people are saying about ETHOS

J
Jasmin
01/06/2024

My husband and I joined the Simply Hmong experience and it was truly amazing! Right before we went on the trek with a Hmong guide, we were comfortably seated at the Ethos house to have a chit chat session with a local Hmong teen, Cha. It was amazing hearing stories about their history culture in Sapa and it was really educational.

Mi was our guide and she was really nice and open in sharing her stories and life. She also made sure to take care of us on the trek since we weren’t too experienced trekking through muddy rice fields with lots of steep slope!

T
Tenaya S
07/06/2024

We had the most incredible experience on our day trip with a local Hmong family and our guide Pang! A short trek through the stunning fields, surrounded by such beauty, then lunch with a local family was a truly magical experience.

Learning about the Hmong people's lives and culture firsthand added such depth to our journey through Vietnam.

We highly recommend this tour for anyone looking to immerse themselves in the rich heritage of the Hmong community.

Thank you to the wonderful family and our guide who made this day so unforgettable!

C
Christine
03/05/2024

The people and guides at ETHOS are some of the kindest and most incredible people I’ve met. They really want to make your experience perfect to your needs and wants, and will go out of their way to make it special. Really recommend the 2 day, 1 night trip as you get a really authentic experience! They are here to show you the culture and lives of ethnic minorities and makes you feel very welcome. They also helped me get a good bus when I was leaving and made sure I had the best time. I would definitely come back and do their tours again! Unforgettable experience and something you should book.

ETHOS tours

Ta Phin Trek

Overnight cultural trek from Sa Pa

2 days From $58 Group tour Editor's Pick
Destinations Sapa
Activity Adventure, Hiking & Trekking, Active, Walking, Nature & Wildlife, Culture, Indigenous Tourism, Responsible Travel, Community-led Tourism, Slow Travel, Solo Travel, Budget
Tour Type Small group tour, Private guided tour
View trip

Stunning Sin Ho

Three day trekking in Lai Châu Province

3 days From $198 Group tour Editor's Pick
Destinations Sapa
Activity Adventure, Hiking & Trekking, Active, Walking, Nature & Wildlife, Culture, Indigenous Tourism, Responsible Travel, Community-led Tourism, Slow Travel, Solo Travel, Budget
Tour Type Small group tour, Private guided tour
View trip

What's included

All trips with ETHOS include the following services. Get in touch to find out more.

Accommodation

Accommodation provided on overnight trips, typically in traditional Hmong long houses. Rooms are basic but comfortable, with western style toilets.

Guided excursions

Fully-escorted with local guides for unique cultural immersion and fascinating activities.

Ground transfers

All transfers before/during/after the trip.

All meals

All meals included in multi-day trips prepared with fresh local ingredients.

Why Horizon Guides?

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Expert itineraries

Expert itineraries

Suggested itineraries and routes to help you scratch beneath the surface, avoid the tourist traps, and plan an authentic, responsible and enjoyable journey.

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Specialist advice

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